Ember
๐Ÿ” Entity ยท Product

IDs

2 mentions across 2 BUs โ€” 2 facts, 0 signals.

Where this product shows up

BU breakdown of mentions

  • Subscriptions1 mention
  • CMV Video1 mention

Mention timeline

Every fact and signal naming IDs, newest first

  • Subscriptions
    Subscription advertiser ID clustering โ€” 8436 and 8403 dominant
    In the integration request log, Advertiser IDs 8436 (Impact Tech Singapore) and 8403 are the dominant clusters, reflecting partner-consolidation patterns where one parent counterparty drives multiple advertiser entries. When citing "Impact Tech ~64% MRR concentration", note it surfaces as Adv 8436 in BQ/Sheets and rolls up four named accounts (Plaud, Appsumo, BINGE, Airwallex).
  • CMV Video
    CMV Affiliate publishers โ€” Val Media and Commerce Media Ventures
    Two affiliate accounts roll up into the CMV Affiliate BU on the IA platform: - **Val Media Sdn Bhd** (affiliate_id=8521) โ€” productnation.co et al - **Commerce Media Ventures Sdn Bhd** (affiliate_id=79) โ€” historical CMV affiliate book BQ metrics for CMV Affiliate revenue should filter `affiliate_id IN (8521, 79)`. Don't try to derive CMV Affiliate revenue from publisher name LIKE โ€” these are the canonical IDs.