Mind

The PG new-publisher pipeline is owned by name with these books: Mind 59 prospects (largest), Aurel 41, Sam 24, Andrea 17, Aziz 14, Naza 14, Poch 13, Aldi 8, Eddie 8. "Mind has 59 pitches" is the canonical anchor when discussing PG conversion friction — most stalled at pitch stage (GrabAds, Admitad, Liftoff Mobile, Unity, ChatGPT, DuckDuckGo, Yahoo, Mozilla among them).

Each BU has its own performance metrics that the briefing should frame around, not generic terms like "throughput" or "collapse": - **Enterprise PG**: monthly initiatives per person (target 5/month, 60/year); new publisher sign-ups (target funnel: outreaches → pitches → onboarding → live); concentration risk - **Enterprise AG**: advertiser revenue split per account manager; offer health decay; named advertiser deals - **Subscriptions**: active account count, MRR concentration by client, integration request queue, pitch tracker - **iAds**: ROI%, offer count, publisher count, named partners (Trip, Stars, JP) - **CMV Video**: ClickUp deal pipeline (Leads → Proposal → Confirmed), billing AR, brand milestones, smartphone launch coverage - **Cashiu**: installs, DAU, signups, AOV, daily orders, daily revenue - **CMV Affiliate**: P&L by month, key publishers - **Group Services**: headcount, staff costs, marketing budget burn, payment/billing queue - **Corp Dev**: MDEC approval status, exit process milestones (iPrice deal is CLOSED — see CORRECTION 2026-06-01) Briefings should cite the SPECIFIC named publishers/advertisers/clients/initiatives — not abstract metrics. "Mind has 59 pitches, only UC Browser converted" beats "PG throughput collapsed".